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Archive for 'Plugging'

A Company’s Story Must Carry Impingement Value to Obtain Widespread Publicity

In two previous columns, we talked about how quality management attracts Publicity, or PR. Nearly every company is constantly trying to attract the attention of the media. What brings the media to a company’s door? That’s what every public relations man or woman would love to know. For this is what PR people get paid […]

Marketing Metrics: The Science That Makes the Art of Advertising Profitable

Would your sales increase if you got more leads, prospects, callers, or visitors coming to your business? Wouldn’t it be exciting if there were a way to achieve this while reducing your marketing costs at the same time? Well, there is a way and I’m going to share that with you right now.
Here it […]

Get Ready For PR!

or Ten Ways to Effortlessly Become More Media Aware.
1. Let’s start by making a list of all that you usually read (and you can do this as a team if there are more than one of you). Include things that you read for fun as well as business, things that you regularly read whilst sitting […]

Make your next Graphic Design Job Your Last. How to retire wealthy in a few easy steps

We’ve all dreamed of spending our working days reclinining back in a deck chair eating cheese sandwiches on an overcast summers day. But then we remember the mortgage/kids/wifes $500 a day drug habit and our fantasies turn to dust. It doesn’t have to be this way. Here at www.mindtap.co.uk we show in 5 easy steps […]